It is common for a restaurant who wants a food photographer to begin their search by simply looking for a photographer. After all, if someone knows how to point and shoot, they should be equality qualified – right? Unfortunately, it is not that simple. Not all photographers are trained in the potentially complex world of food photography.
Keep reading to find out why it is so important to hire a food photographer. Then contact Neue Focus at (424) 303-1351 to get a quote from an experienced photographer who can help with your food photography needs.
Food Photography Involves Many Specialty Techniques
To really understand why not all photographers are up to the challenge of food photography, consider this: Would you go to your child’s pediatrician to have a heart transplant? They are both trained in the medical field so shouldn’t they both be able to perform the same surgery? Of course not, for one simple reason – surgery requires specialty techniques.
When it comes to food photographer, the techniques are really only half the battle, most photographers would not have the specialty equipment on hand. The lighting needs for portraits or weddings is very different than the lighting needs for a food shoot, and as a result the equipment is different. Mirrors, reflectors, light meters, and many other pieces of equipment can be used to bring out the textures and shape of the food so that the person viewing the photos can truly taste the food in their minds.
Food Photographers Have the Necessary Experience
Even if a photographer is trained in all the techniques you would get from a food photographer, if they are not also experienced then they are simply not going to do the best job. Think of it this way: Whatever your job was, were you excellent at it from your first day? Or did it take some time to build experience and competency?
Experience is not only important to teach a food photographer what to do, it is also instrumental in teaching them what not to do. For example, an inexperienced person may take a series of cliché shots that were modern a few years ago but not impressive to diners today. When you hire the pros, we know what shots to focus on and which ones to skip.
Get the Most for Your Money by Hiring the Most Qualified Person
If you are going to invest in a food photographer it simply makes sense to invest in the most qualified one you can find. At Neue Focus we have the experience, passion, equipment, and portfolio to show you how exceptional our work is. Contact us now at (424) 303-1351 or firstname.lastname@example.org to learn more about your many options and to book your shoot.